Logo Guidelines and Formats

The Cooper “C” and wordmark are the official graphic representations of Cooper University Health Care to be used in communications, on signage, on specialty items, and on apparel. All official Cooper logo files and formats are available for download here.

The logo must be used correctly and consistently to reinforce its legal protection as our identity. Inappropriate use dilutes our name equity and the effectiveness of our brand.

Best Practices for Logo Use

• Never alter, add to, or redraw the logos in any way.
• Never use other colors in the logos.
• Never modify the typeface of the logos.
• Do not create your own logos.
• Always use the primary files provided in this section for our logos.
• Reproduce the logo in red on a solid white (preferred) or light-colored background.
• If a custom logo is desired for a specific purpose, the request must be made to Cooper’s Brand Manager.

The Cooper logos are trademarked and may never be altered or combined with another organization’s name or logo.